Bookshelf

Evolutionary Psychology: The New Science of the Mind

2003

by David M. Buss

Bartlett's Familiar Quotations

1855

by John Bartlett, Geoffrey O'Brien

What We Owe the Future

2022

by William MacAskill

Mastery

2012

by Robert Greene

On Writing Well

1976

by William Zinsser

Influence

1984

by Robert Cialdini

4 ★★★★☆

The Art of Thinking Clearly

2013

by Rolf Dobelli

📖 2x Read

The Hard Thing About Hard Things

2014

by Ben Horowitz

4 ★★★★☆

Sapiens

2011

by Yuval Noah Harari

5 ★★★★★

Ultralearning

2019

by Scott Young

Tested Advertising Methods

1932

by John Caples

How to Lie with Statistics

1954

by Darrell Huff

Benjamin Franklin

1938

by Carl Van Doren

Napoleon: A Concise Biography

2016

by David A. Bell

The Philosophy Book (Big Ideas Simply Explained)

2024

by DK

Benjamin Franklin

2003

by Edmund S. Morgan

What I Talk About When I Talk About Running

2006

by Haruki Murakami

Eric Ries · 2011

The Lean Startup

★★★★☆

Review — Eric Ries codified what many successful founders learned the hard way: build, measure, learn, repeat. The core insight is simple but profound: most startups fail not because they can't build a product, but because they build something nobody wants. The solution? Validated learning through rapid experimentation. The MVP (Minimum Viable Product) concept has been overused and misunderstood since this book, but Ries's original formulation is spot-on: build the smallest thing that lets you start learning. My favorite chapters focus on pivot vs. persevere decisions. Knowing when to change course is an art, and Ries provides frameworks to make that call more scientific. If I have one criticism, it's that the book can feel repetitive. The key concepts could have been compressed. But for anyone building a product, this is required reading.

The Lean Startup

2011

by Eric Ries

4 ★★★★☆

Essential reading for entrepreneurs on building successful startups.

The Checklist Manifesto

2010

by Atul Gawande

Who: The A Method for Hiring

2008

by Geoff Smart, Randy Street

📖 2x Read

Daniel Kahneman · 2011

Thinking, Fast and Slow

★★★★★

Review — Kahneman's magnum opus is dense, challenging, and absolutely essential for understanding how humans think. The dual-system framework—System 1 (fast, intuitive, emotional) and System 2 (slow, deliberate, logical)—explains so much about human behavior. We like to think we're rational, but System 1 is running the show most of the time. What makes this book brilliant is the decades of rigorous research behind every claim. Kahneman doesn't just theorize; he shows you the experiments, the data, the replication studies. Key insights that stuck with me: - Anchoring effects are everywhere and impossible to avoid - Loss aversion drives more decisions than we realize - The experiencing self vs. the remembering self explains why we make choices that don't maximize happiness Warning: This book will make you question every decision you've ever made. You'll start seeing cognitive biases in yourself and others constantly. It's both enlightening and slightly disturbing. Required reading for anyone interested in psychology, economics, or making better decisions.

Thinking, Fast and Slow

2011

by Daniel Kahneman

5 ★★★★★

A masterpiece on human cognition and decision-making.

Becoming Steve Jobs

2015

by Brent Schlender, Rick Tetzeli

Sam Walton: Made in America

1992

by Sam Walton

Only the Paranoid Survive

1996

by Andrew S. Grove

Hitler

2008

by Ian Kershaw

Surely You're Joking, Mr. Feynman!

1984

by Richard Feynman

Ogilvy on Advertising

1983

by David Ogilvy

Judgment in Managerial Decision Making

1986

by Max H. Bazerman, Don A. Moore

The Adweek Copywriting Handbook

2006

by Joseph Sugarman

Bloomberg by Bloomberg

1997

by Michael Bloomberg

Damn Right!: Behind the Scenes with Berkshire Hathaway Billionaire Charlie Munger

2000

by Janet Lowe

The Autobiography of Benjamin Franklin

1791

by Benjamin Franklin

Choices, Values, and Frames

1985

by Daniel Kahneman, Amos Tversky

Thinking and Deciding

1988

by Jonathan Baron

To Pixar and Beyond

2016

by Lawrence Levy

The Remains of the Day

1989

by Kazuo Ishiguro

The Coming Wave

2023

by Mustafa Suleyman

The Great Mental Models Volume 1: General Thinking Concepts

2024

by Shane Parrish, Rhiannon Beaubien

Hackers & Painters

2004

by Paul Graham

Churchill: Walking with Destiny

2018

by Andrew Roberts

Bird by Bird

1994

by Anne Lamott

Titan: The Life of John D. Rockefeller, Sr.

1998

by Ron Chernow

Walt Disney: The Triumph of the American Imagination

2006

by Neal Gabler

Confessions of an Advertising Man

1963

by David Ogilvy

The Habit of Labor

2015

by Stef Wertheimer